“Google confirms” – No more bets in Albania!
Since 1 January this year, sports betting is illegal in our country. This decision came mainly as a result of the increase of this kind of activity among ordinary Albanians. The massive activity of this activity, apart from the number of betting points and the number of leftovers, is also confirmed by the searches of the Albanians in the search engine “Google”. Google trends is a fairly accurate indicator of the interests of a particular company.
The data shows that in the last 12 months, among the top 20 searches of Albanians in Google, 5 of them belong to sports betting, or more precisely, 4 betting companies, domestic or foreign, and 1 of them, specializing in the results of matches, which is the direct consequence of the sports betting. From a research of key Albanian research on Google in the last 30 days, it turns out that all of these searches have disappeared.
It turns out that only one of them, belongs to sports betting, apparently, at first glance, is a new “game” mechanism. So Albanians seem to be playing less gambling, and this is best reflected in their network searches, and especially on Google, the world’s largest search engine.
Interest in bets continues to be, even though it is an illegal activity. The data, meanwhile, shows that banning sports betting in the country has not led to a significant increase in these bets on foreign websites.