SCAN launches a new product – “Scan Economic Barometer and Consumer Confidence” published for the first time
Scan, through the Scan Intelligence Unit and Idra Research and Consulting has launched to the market, for the first time an innovative product; Economic Barometer and Consumer Confidence Index Scan. This publication refers to the first quarter of this year, and is the first in its series. Every quarter we will have a new publication of this series.
The economic barometer comes with the Consumer Confidence Index Scan as its main product, based on a methodology widely used for indices of this nature, where the level of 50 points separates the increase from contracting. This index comes as a new instrument in the market to measure the well-being of the economy, through one of its most sensitive segments; family members / consumer. In addition to this index, the barometer includes a number of other phenomena, such as: emigration, level of life satisfaction, material deprivation, etc.
The study comes to the public in the form of a survey, with a sampling base of 1 thousand individuals, distributed throughout the Republic and with a homogeneous gender, educational and age representation. The applied interview methods are online and telephone, in a ratio of 70% to 30%. You can download the full report through the SCAN website, while you will be able to follow the findings of the report both through the Scan page, that of the Scan Intelligence Unit, but also through our screen, in the following days.
*Material i përgatitur nga portali SCAN. Ripublikimi mund të bëhet vetëm kundrejt citimit të autorësisë dhe burimit origjinal.